How to Create a Small Business Marketing Plan
For this week's #BusinessTipTuesday we have some great information to share from our friend Lydia Roth at Nav.com. You’ve created a business plan for your small business, in which you laid…
“If You Build It, They Won’t Necessarily Come” – Lesson from StripedShirt.com
“If You Build It, They Won’t Necessarily Come" Have you heard about Laura Beck of www.stripedshirt.com, the self-proclaimed "failed entrepreneur" whose kickstopper story has gone viral? At The University of Scranton Small Business Development…
Social Media and Your Small Business
Social Media and Your Small Business By Keith D. Yurgosky, Business Consultant The University of Scranton Small Business Development Center Social Media has become an excellent tool for small businesses…
Bullseye – Target Marketing!
This past week while presenting a seminar entitled “Building Your Art Business” the topic of “Defining Your Target Market” came up. What followed was a heated discussion between the audience…